Why Hiring a Social Media Agency Is Smarter Than Going In-House

Thinking about hiring in-house for your social media? Discover why Charlotte, NC businesses are turning to social media agencies for stronger content, smarter strategies, and measurable results. Learn how a full creative team can offer more value, consistency, and innovation than a single in-house hire.

Read More

Your Bio, But Better: How to Make Your Social Profiles Actually Work for You

If you’ve spent hours creating content but still aren’t seeing much traction from your social media profiles, your bio could be the problem. As a Charlotte-based digital marketing agency, we help clients fine-tune every part of their online presence—and your bio is often one of the most overlooked opportunities to make a real impression.

Your bio is more than just filler. It’s a quick pitch, a handshake, and a headline all rolled into one. And in a world where attention spans are short, you only get a few seconds to make someone stay, follow, click, or reach out.

Here’s how to make that tiny block of text pull its weight.

Read More
Social Media Tips Kelly Pasour Social Media Tips Kelly Pasour

Carousel, Reel, or Story? How Charlotte Brands Can Pick the Perfect Format

Unsure when to post a carousel, reel, or story? Charlotte, NC experts at 7th Peak Marketing break down each Instagram format, explaining the best use-cases, audience behavior, and strategic goals so you can plan content that saves time, reaches more people, and converts followers into customers. Learn when to educate, entertain, or nurture—and how to align every post with clear objectives.

Read More